Head & Shoulders Seasons Конкурс завершен
eYeka Экспресс

Узнать результаты конкурса Head & Shoulders Seasons


Задание

Резюме конкурса

Convince Millennials that tough seasons for hair are no longer an issue, thanks to Head & Shoulders.

Create a disruptive and engaging poster that shows Millennials how Head & Shoulders solves hair & scalp problems during summer and winter.

1 page including 1 visual and 1 paragraph of text (PDF).

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Head & Shoulders P&g

We really thank eYeka community for participation in this contest. We really appreciate the quality of entries esp on the parameter of being sticking to brand promise and communicating the message in a very relevant manner for young Millennials. These entries have sparked and inspired many powerful ideas among our teams. Thanks again for your passionate participation !

Приз жюри Победители

Выбор, который сделал Head & Shoulders

kali80
kali80 #1 Приз
kali80 313 410 Творческий счет
  • Графический дизайн
  • Иллюстрация
  • Дизайн лейблов и упаковки
Италия

#1 Приз в 1 500 € за ilike

I'm really happy to be part of eYeka community.  Participate eYeka's contest is an opportunity to grow up with other creatives and this is very exciting!

Idea inspires multi-touchpoint execution (esp. digital social for Millennials) and communicates brand benefit/promise & in relevant seasonal context.

Head & Shoulders
tachiramazato
tachiramazato #2 Приз
tachiramazato 71 710 Творческий счет
  • Графический дизайн
  • Писательское искусство
Панама

#2 Приз в 600 € за Friend

This entry communicates brand benefit in a modern and relevant way for Millennials.

Head & Shoulders
adrianzapatagarcia
adrianzapatagarcia #3 Приз
adrianzapatagarcia 1 157 870 Творческий счет
  • Графический дизайн
  • Иллюстрация
  • Писательское искусство
  • Дизайн лейблов и упаковки
Испания

#3 Приз в 400 € за Real style

I was inspired with this contest so I worked on different proposals. I'm happy this one has been chosen because it betted on humour, and I think it is the best way to engage with young people.
Thank you to H&S and eYeka!

Idea of "Reveal Your Style" is powerful and on-brand-promise. Use of "caps" is a smart idea to communicate brand idea as well as seasons.

Head & Shoulders

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